by PrintCity | Jan 24, 2018 | Blog
How to Introduce a New Product or Service to the Market You probably want to launch a new service or product to the market. You may have done your research already and decided exactly what it is you want to introduce to the public. It may sound like an already...
by PrintCity | Jan 18, 2018 | Blog
Print advertising can be the solution to your business as it would require direct interaction in the market channels. As digital marketing gets wild, print advertising can create a solid start and foundation because of the bond it creates in the market formation. Yes,...
by PrintCity | Jan 10, 2018 | Blog
Marketing these days have become about providing value to the consumer and then asking them to purchase something. This is why content creation has become the most important portion of marketing. Most companies are now providing information about their product or...
by PrintCity | Jan 3, 2018 | Blog
OOH advertising is expected to experience a 4% increase globally in 2018 and expected to hit over $30 billion by 2021. OOH advertising was thought to be a dying trend in the past with digital means trumping OOH advertising. However, 2017 has shown us that OOH...
by PrintCity | Dec 19, 2017 | Blog
Putting your brand’s name on a t-shirt might seem like the most cliché thing to do. However, the sooner you start to realise that we are living in a brand conscious country, the sooner you can start using this as a marketing tool. Singapore is a small country with...
by PrintCity | Dec 12, 2017 | Blog
A point-of-sale (POS) or point-of-purchase (POP) display is any form of display that is near to the checkout area. These are usually found in retail stores, supermarkets, events and any place that sells things. POS display systems are used as a last-minute reminder...
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